Overview
American Heritage came to Camp Ape with a simple mission: bottle up the memories of grandma’s house and turn them into candles that feel like home the second you strike a match. We teamed up to create a series of illustrations and product visuals that captured those nostalgic, heart-tugging scents without feeling cliché or predictable. Paired with crisp product photography and tidy packaging layouts, the collection came together like a well-loved recipe card—simple, warm, and impossible to forget.
Client
American Heritage
Industry
Hospitality
Service
Illustration
Product Photography
Packaging
Duration
2 Weeks
The Challenge
We needed a balance of modern craft, vintage charm, and Camp Ape storytelling—all while keeping the line cohesive but distinct. Plus, every scent had its own personality. Apple pie is bold and warm, sweet tea is light and sunny, and hazelnut coffee is cozy and rich. Our challenge was to showcase each vibe visually while still keeping the series unified enough to sit proudly together on a shelf.
The Solution
The final candle trio hit the sweet spot—literally. Each illustration captured its signature scent while weaving in the handcrafted charm American Heritage is known for.
